Course Introduction

XYPN's Marketing Coach, Carolyn Dalle-Molle, created this resource as a baseline, as a standard amount of activity suggested if you want to consider Instagram to be a strategic part of your marketing. If you want to put effort in and get results for your firm then we encourage you to start here! 

Course Content

  • 1


    • Welcome Video (5 min)

    • Introductory Tour for Beginners (25 min)

  • 2

    Baseline Activity Plan

    • Instagram Posting Schedule

    • Creative Inspiration for Posts

    • Get Rolling: Goals, Metrics & Tips

Meet Your Coach

Carolyn Dalle-Molle

Carolyn is a professional marketer with more than a decade of front-line experience helping small businesses reach their growth goals. Her approach to marketing is both creative and analytical; helping people achieve a creative flow that’s unique and exciting, while using tracking and metrics to learn what actually works for their business. Based in Boston, she’s honored to work with XY Planning Network from coast to coast. Outside of work, she enjoys volunteering with Seniors, making videos, and traveling with her friends and family.